What do you think is different from Android? Support, fragmentation, intuitiveness, ecosystem - all these are factors that are even relevant, but by and large do not affect anything. Google great allows themselves to update Android and after official termination of support, spreading new functions through branded services, offers an equally convenient ecosystem from its own applications, and intuitiveness is achieved by installing the launcher to taste. Another thing is attitude to users from Apple and Google, which is transmitted to developers.
Why google is afraid that Android users will go to iOS
Speaking about the attitude to users, I mean, whom Apple and Google, releaseing iOS and Android, see in their users. If Apple sees clients in them, the interests of which must be observed, Google considers them a commodity on which you can earn.
Why ios safer android
This approach is transmitted to the application developers who are guided by them when creating their applications. As a result, the same application for iOS and Android can be condensed differently, taking into account the very relation of users.
Researcher in the field of cybersecurity Mike Kucketz found in the popular LastPass password manager (by the way, I myself enjoyed it for a long time) a wide range of trackers:
- AppSflyer.
- Google Analytics.
- Google Crashlytics.
- Google Firebase Analytics
- Google Tag Manager.
- Mixpixel.
- Segment.
Did you know? Android works with cache much better than iOS
Trackers are special scripts that track user actions and merge data about it and its device to side. As a rule, these are promotional networks that, based on the data, simply form a virtual portrait of the user and use it to targeting advertising.
In fact, the thing is useful. However, the very fact that in an application-oriented application, there are such trackers that are involved in the fact of surveillance, causes some concerns.
According to the coupeter, 6 out of 7 trackers embedded in LastPass are activated even before the user begins to interact with the application. They do not ask if he is ready to collect data and whether the manager will use the future.
How applications are followed by you
Instead, at the time of installation, the application determines which the device has been loaded on which identification method uses the client, in which accounts it is logged in, fixes its IP address, the current location and much more. But the amount of data collected will be even greater as soon as the application starts the first time and starts to be used.
Is it worth saying that there is nothing like IOS and in risen. The Apple approach is just that developers should explain the need to appeal to one or another data.
For this correspond to the so-called privacy labels. If LastPass uses geolocation services, its creators must give a clear and expanded explanation. And the explanation that this is necessary for the personalization of advertising, will not be suitable. It must necessarily concern the functioning of the application itself.
Why Google Search for IOS turned out to be better than Android
Perhaps Apple do not care about the security of your users. But the thing is that for the company from Cupertino advertising does not matter. She does not receive money from collecting data, nor from personalization of ads on the Internet. It is not at all connected with advertising.
Therefore, at some point in the company they decided that they would protect users from this vicious practice of developers who track their customers without giving them the opportunity to refuse. But Google, unfortunately, can not, because most of her income is tied to advertising. And if Google follows users, then why not do the same developers?