Artistic literature is more useful than managing textbooks - this is a provocative approval of a philologist, a radio host and teacher Ranhigs Leonid Klein proves many years, reading lectures to managers of the largest Russian corporations. Now he wrote about this book.
- The fact that entrepreneurs are useful to read, undoubtedly. But the statement in your book that fiction is better than managing textbooks, a few provocative. What are the arguments here?
- Of course, this is a provocation. I have a simple everyday position in fact: neither Rothschild nor Rockefeller received MBA and knew did not know about managing textbooks. Like Kutuzov with Suvorov. And nevertheless managed by companies, armies and so on. And all management textbooks are written in the fields of great culture, but nothing on the contrary.
- The ideas that you write, you worked out at lectures for employees of large companies. Have you studied the effect of lectures - did the staff begin to read the classics, how did it affect their work? Was there feedback from companies?
"If you consider feedback that I was also invited to read these lectures also, and there are companies with which I have worked for many years in a row, then here it is." In general, there is a business request for culture. This means that no after my lectures, people began to read, but the fact that in corporations and so realized that the appeal to culture is much more effective than to the teams forgiveness, forgive the Lord. Top management, middle managers in fact, it is important to immerse yourself in sense and images, and not in ready-made solutions.
But yes, people begin to read the classics. It works, and works because the smartest people in top management and read themselves, and want to read their employees. This changes the climate, which is called, "in smoking": the fact that people are discussing are changing. They discuss essential things, organize book clubs. Well, not in paintball they play all the time.
- You write mainly about the works of Russian classics of the XIX century. If we take a modern culture, the XXI century - are there authors and works that you consider useful for business?
- Yes, for example, Alexey Ivanov. Often we look at people like victims of circumstances, and he writes what happens to people who fell into the historical binding, which motivations. He is about how the society "in fact" is arranged. It adds a puzzle, describes an ordinary person who is in certain circumstances. There is another chronicler of the Spirit of Time - this is Zvyagintsev. He is always about the device of society. "Nelyubov" - there is a perfect office there. Here we are trying to manage people, but what happens in the heads of people. We all think about personal growth, and people are ready to kill each other.
- I have an idea in the counter direction - that people, even if they are not engaged in business, it would be useful and interesting to read books about entrepreneurship, finance, marketing, and so on. Do you agree?
- show the employee to show that business is difficult, it would be interesting. Well, to think about business people as about risks, discoveries, inventions, audacity. In general, we must answer our question: a business is a part of life or life is part of the business. The culture is still much more useful, more efficient, more important and unites people much more. But, of course, there is also its own specificity at the business, sometimes it is useful to read something like that.