NgoLwesihlanu, imiphumela yezezimali yonyaka ishicilele umthengisi omkhulu wezimpahla zezidingo zansuku zonke - iqembu lezitolo le-X5, umnikazi wePyaterochka kanye ne "Crossroads". Imakethe yayilindile uma ingaveli, okungenani ubuncane bemiphumela enamandla kakhulu - futhi kube nezizathu.
Iqembu le-X5 Retail Iqembu lokuqala lamaketanga amakhulu ezitolo aqala ukuguqulwa kwebhizinisi eliyinhloko - ukuthenga "endlini" endlini "ePyaterochka": Kulo mqondo omusha, kodwa ku nikeza umthengi. Izitolo zakwancwadzelwa, uhla lwemifino nezithelo zanda, imikhiqizo enesikhathi esifushane nesinengiso kakhulu ukulondolozwa kwavela - ubisi nenyama. Ezitolo ngisho nokuqala ukubhaka isinkwa esizeni.
Manje i-Rebranding nayo inethiwekhi yezitolo ezinkulu "ama-Crossroads".
I-X5 yayisiyokuqala hhayi nje yabona ukubaluleka kokuguqulwa kwedijithali, kodwa futhi kwaqala. Ngonyaka we-pandemic kanye nokuzifaka okufihlakele, inkampani yasondela yonke indlela: "Ama-Crossroads" afundzele ukuletha ama-oda e-Intanethi amahora angu-1-2, futhi i-Pyaterochka yethule ukulethwa okuvezwa eMoscow nasezifundeni.
Isisekelo esinamandla savumela i-X5 ngokushesha ngangokunokwenzeka ukulungisa izimo ezintsha zokuphila, futhi ungabheki izixazululo ohambweni - ukuthi ungaqhudelana kanjani. Umnikazi we- "Pyatoche" evikezele ubuholi naphakathi kwabathengisi be-inthanethi abasebenza ngemali engenayo ecishe ibe ngama-ruble angama-22. - Lokhu ukwanda izikhathi ezi-4,5. Isibalidi Esiseduze - Sbermarket - Lagged ngaphezulu kwama-ruble ayizigidi eziyizinkulungwane. (5.5%), kanye nenombolo yesithathu, "Wkonos", - ngama-ruble ayizigidi eziyizinkulungwane ezingama-5.5. (25%).
Imali etholwayo ye-X5 ngonyaka owedlule ifinyelele cishe ama-ruble angama-2 trillion. (Lapha bese konke ku-IFRS 17) - akwanele ngokwanele amashumi amancane ezigidigidi zezigidi, okungukuthi, izinsuku ezine zokuthenga. Mayelana nezinga lokukhula kwemali engenayo kusuka ku-14.3%, inkampani nayo ishiye kude nabancintisana nabo. Ngokwemvelo, imakethe ilindele imiphumela eqinile yezezimali eyisisekelo eqinile - inzuzo ye-EBITDA, inzuzo yenzuzo kanye nezinzuzo zalezi zinkomba - njengonyaka wonke, njengoba kubaluleke kakhulu kwi-retail IV quar quarter.
Kodwa-ke, imiphumela ka-Okthoba - Disemba 2020 yadikibala ngabahlaziyi futhi yanikeza isizathu sokubonisa izimbangi. I-Net Inzuzo ye-X5 kwikota yesine yango-2020 yanda izikhathi ezingama-3.2 kuya kuma-ruble ayizigidi eziyizinkulungwane ezingama-2.8, i-EBITDA - ngo-32.3% ama-ruble kuya kuma-62.2% ngonyaka we-6.1% ngonyaka owedlule. I-Gross Margin yehle nhlobo, naphezu kwesisekelo esiphansi sesikhathi esedlule.
"Kunzima ngathi ukuba siqonde ushintsho olubukhali olunjalo ngomugqa omkhulu ngokumelene nemvelaphi yemiphumela eqinile yango-2020. Inkampani uqobo nemiphumela enamandla -" izimbaza "kanye Ingxenye yokuqala yonyaka, "abahlaziyi" inhlokodolobha yeRenaissance ".
Umthengi osekelwayoUkunciphiswa kwe-gross margin x5 kuchazwe ukuncishiswa komugqa wezentengiso ngenxa yokutshalwa kwezimali okuhlosiwe ngo-Okthoba-Novemba ukuze kugcinwe isisekelo sabathengi abathembekile futhi kukhalele ngokushesha amakhasimende athola imali kanye nokuthengisa ezitolo eziqhathanisekayo (ie zisebenza ngaphezulu konyaka) wale nethiwekhi.
Ukukhula okuphambili kwezindleko zezentengiso, ezijwayelekile nezokuphatha kuhlotshaniswa nokwanda kwezindleko zabasebenzi, ukusetshenziswa kwemali ezinsizakalweni zeqembu lesithathu nakwezinye izindleko zesitolo. Inkampani yabasebenzi be-Retail Chain Chain ikhokhele umklomelo wemiphumela ephezulu yonyaka futhi itshalwe imali ekulethweni kokulethwa kwezidingo. Izinkokhelo zabantu besithathu zihlotshaniswa nomsebenzi wokuthengisa ku-Pyaterochki. Izindleko zezitolo, eqinisweni, zaqhubeka nezindlela ezingezekile maqondana nobhubhane, kufaka phakathi ukutholwa kwamamaski namagilavu alahliwe abasebenzi, kanye namahora angeziwe ezitolo zansuku zonke zokubulala amagciwane.
Mhlawumbe AffordAbahlaziyi bakhiphe izibuyekezo ezibucayi kakhulu, babiza i- "Pyateroche" ukukhushulwa ngo-Okthoba-Novemba "ukuncintisana okunengqondo intengo". I-Cowhead futhi ngakho-ke bekungasohlangothini lwamanethiwekhi - abantu, bakhiyiwe ekhaya, akukho lutho olusele ukwenza ukupheka nokudla, ukudla nokupheka. Naphezu kokuwa kwemali engenayo, ukuchitha ukudla kukhula kuphela. Ngaphezu kwalokho, i-X5 ngokwayo ishilo inhloso yayo yokunciphisa ingxenye yephromo ezitolo zabo. Ku-teleconference enabahlaziyi, lokhu kwabuzwa ubuholi benkampani ngokuhlukahluka okuhlukile kombuzo ofanayo: Kungani umgqugquzeli wadingeka ekugcineni konyaka?
Ubuholi be-X5 buphendule ngokungalingani futhi ngaphandle kokuhlukahluka: izinyanga eziyi-9 inkampani yabonisa imiphumela enamandla, ngakho-ke nginqume ukusekela abathengi bami ngezenzo zokuphromotha zokukhuthaza nokukhangisa, kanye nabasebenzi - izinkokhelo zemiphumela ephumelelayo. Ngakho-ke, inkampani etshaliwe ekukhuleni kwesabelo semakethe - ekupheleni konyaka ikhuphuke cishe ngo-1.5 k., Ngaphandle kwale mijovo, kungaba cishe yi-1%.
Umqondisi wezezimali we-X5 Svetlana Demyashkevid aqinisekise ukuthi amanani anjalo okutshalwa kwemali ekupheleni konyaka - umkhuba ojwayelekile wenkampani: "Uma sibona lokho emiphumeleni yangaphambilini yenkampani kunemiphumela eqinile futhi sinethuba, Senza imali enjalo. "
Ukuthi abahlaziyi bakwazi yini ukukholisa futhi bahlangane naye ngemakethe yezenzo, bheka: Maphakathi no-Ephreli, inkampani ihambisa imiphumela yekota yokuqala ka-2021. Kepha i-demyashkevich yaphuthuma ukuqinisekisa ukuthi umphumela womkhankaso wokuphela Ngonyaka uyaqhubeka nokuthonya kuze kube manje, futhi izinga lokuphakanyiswa ku- "Pyaterocheki" libuyelwe kwizinkomba zangaphambilini ngoDisemba.
Ngikholwa ukuthi iyayiqonda le nkampani. Kumqhudelani ophambili, i-KrasNodar "Magnet", ukufika kwabaphathi abahamba phambili baseRussia abathengiswe ngo-2019 nakho akunjalo nje. Ngaphambi kwabo kunikezwe ubuholi - futhi noma yikuphi ukunganaki komuntu oncintisana nakho kuzosalwa kuphela. Ngaphezu kwalokho, iphepha elithi "Magnit" lithengiswa ngesephulelo esibalulekile uma siqhathaniswa namaphepha e-X5, okusho ukuthi abatshalizimali banokukhetha ukuqoka "unkosikazi othandekayo." "Imiphumela ye-" Magnet "ngokuya ngokuthengisa kanye nama-Dynamics of Izinkomba Zenzuzo Ngemuva kwemiphumela yekota ye-IV yayihlaba umxhwele uma inkambiso iyaqhubeka, khona-ke, singabona ukuthi i-Offset of Invember Thwerces ethandwa nguye," jp Morgan abahlaziyi efingqiwe embikweni.
Ngaleso sikhathi, ngoLwesihlanu, u-5.66% wosuku olulandelayo olulahlekile ngoLwesihlanu ekuvaleni kokuhweba eLondon Iphepha elithi "Magnit" ngoFebhuwari 4, ngosuku lokushicilelwa kokubika okungekho emthethweni, lukhuphuke ngo-1.2%, ngosuku lokushicilelwa kokubikwa okuhloliwe, ngoMashi 15, - ngo-2.3%.
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