Magnit amasu wokufaka ingxenye yezimpahla ekhaya nokulungiswa, ubhala ama-kommerant, abhale ukuthi i-retail chain ifake izicelo eziningi zokubhaliswa kwezimpawu zokuthengisa "Magnet Master" kuya kwi-IsAskants. Umthombo wokushicilelwa osebenza nabathengisi ukuqinisekisile ukuthi inkampani ihlose ukuvula izitolo zefomethi entsha, kepha ayizange ihole imininingwane.
Njengoba i-komrasent ibhala, ilogo ye-Magnet Master ifaka uphawu lwesando futhi yenziwa ngesitayela sezinto ezithengiswayo, ngokufana nokuqokwa kwamanye amafomethi - "Izimonyo ze-Magnet Ephephandabeni le- "Magnet" libike ukuthi bahlala bebheka ama-niches ahlukahlukene emakethe yezitolo futhi abakhiphi izivivinyo ngamafomethi amasha ngokuzayo.
Ngokusho kwabaphenduli abahlabeleli, ingxenye yemakethe ye-DIY isahlanganiswa futhi ibuthakathaka kungenzeka ngesikhathi esifushane sokuba ngumdlali oyinhloko kule niche, njenge, ngokwesibonelo emakethe ethengisa amakha. Ama-interlocudutors okushicilelwa aphakamise ukuthi i-magnet master ene-assortment yamathuluzi, izinto zokudla kanye nezinye izimpahla zomnotho zingakhula endaweni yamamitha-skwele angama-300-500. m, nezindleko zokwethula iphuzu elilodwa kungaba cishe ama-ruble ayizigidi eziyi-7.8-13.
Ngaphezu kwalokho, ukuvulwa kwezitolo zefomethi entsha eceleni kwamanye amaphuzu "Magnit" kungenzeka ukuthi kuvuse inethiwekhi yokuthengisa ukukhulisa isabelo ku-Leroy Merlin naseMoschoztorga, ochwepheshe kuhlolwe ukushicilelwa. Ngokubona kwabo, ifomethi entsha kungenzeka ukuthi igxile ezilalelini eziphambili ze- "Magnit", uhlelo olujwayelekile lwabathengisi luzolunga, kepha izixazululo ezengeziwe zokuthengisa zingadingeka lapha, ama-komsant abhala.
Umthengisi ubelokhu evivinya amaphrojekthi amasha eminyakeni yamuva, imibiko yokushicilela. Ngo-2019, i-Retail Chain yavula izitolo ezigxile ku-Alcohol "Magnet wakusina" ngo-2020 - "Intengo yami". Ekuqaleni kwalo nyaka, le nkampani yamemezela iphrojekthi yokushayela indiza yefoyks "Magnit Go". Ekupheleni kuka-2020, uMagnit wabusa izitolo ezingama-21 500 eRussia, kufaka phakathi amaphuzu angu-14,900 efomethi "ekhaya".