- Umbiko we-IV ikota ka-2020 uzoshicilelwa ngemuva kokuphela kwendali yanamuhla (ngoFebhuwari 4);
- Imali engenayo yesibikezelo: $ 849 million;
- Inzuzo elindelekile yokwabelana nge- $ 0.0687.
Ngaphezulu kwama-200% Snap Inc I-Rally (Nyse: Snap) Ezinyangeni eziyi-12 ezedlule ikhombisa impumelelo yenethiwekhi yokuxhumana nabantu, okungabeki phambili ukubhekana nokuba khona ngo-2018. Esitatimendeni sanamuhla sezezimali sekota yesine, abatshalizimali bazofuna imininingwane yokuthi inkampani ingalondoloza izinga lokukhula kwesisekelo somsebenzisi nelingenayo.
I-California Company Snap, engumnikazi wohlelo lokusebenza lweselula ukuthumela izithombe ezinyamalalayo nemiyalezo ye-Snapchat, sekube ngomunye wabazuzi abaphambili bobhubhane, kusukela abanye abantu baxhumana ngefomethi yedijithali. Ngenxa yalokhu, abakhangisi bayaphoqeleka ukuthi basebenzise imali ekukhangiseni ekuxhumaneni nomphakathi. Kwikota yesithathu, ukuthengiswa kwe-SNAP kukhule ama-52%, kuyilapho inani labasebenzisi abasebenza nsuku zonke ngalesi sikhathi lalingama-249 million.
Ukwahlulela ngokuphumelela kwakamuva kweziqhwaga ezinjalo zokuxhumana nomphakathi, njenge-Facebook (NASDAQ: FB) nezinhlamvu (NASDAQ:: Googl), kunesizathu sonke sokulindela kusuka kolunye umbiko oqinile.
NgoLwesibili, inkampani yabazali yakwaGoogle ibike ngokukhula kokuthengisa ngekota edlule (kufaka phakathi isikhathi samaholide kaKhisimusi) ngenxa yezindleko eziphezulu zokukhangisa zedijithali; Imali engenayo ye-YouTube yagxuma ngo-46%. I-Facebook encane yangaphambilini ibike nokukhula kokuthengisa ngekota nge-33%, ngoba i-boom yezentengiselwano online ngesikhathi se-pandemic saphenduka isidingo sokukhangisa kwedijithali. I-Snapchat icindezela ngenkuthalo nge-Instagram kusuka ku-FB (ngokuyisisekelo ilwela izilaleli ezisencane).
Ngo-Okthoba, umhlahlandlela we-Snap uphakamise ukuthi imali ekota yesine ingagxuma ku-47-50% y / y (uma imikhuba emihle emkhakheni wokukhangisa uphikelela). Abatshalizimali bakhombisa ukukholwa okukhulu eSnap, ukuze kulo nyaka owedlule, amasheya aqala ngo-200% futhi avalelwe ngoLwesithathu ngo- $ 59,20.
Ukukhula okungaba khona
Encwadini yakamuva nje, abahlaziyi be-moffettetnathanson basho ukuthi imiphumela ye-SNAP ingahle imangaze imakethe ngenxa yezimo ezinhle kakhulu ze-macroeconomic ezidlala amasheya okukhula:
"Ukuhlwitha kugcina amandla okukhula, kuthola i-splash ye-e-commerce kanye nezabelomali ezincane zokumaketha ezincane neziphakathi, ezivusa umkhakha wokukhangisa online."
"Kucatshangelwa ukuvuselelwa okulindelwe kwe-cyclic kwezindleko zokukhangisa ngo-2021, ngokuya ngezilinganiso zethu, imali engenayo yonyaka olandelayo jums ngo-54% futhi izokhula ngo-30% ngonyaka kuze kube ngu-2024."
Ngaphezu kwalokho, abahlaziyi bahlabeke umxhwele ngekhono le-Snap lokukhiqiza imali engenayo futhi ngasikhathi sinye ukukhula kokusetshenziswa kwemali "okunesizotha ama-20%".
Ngokungangabazeki, ukwenza ngcono izinkomba zezezimali kanye nedatha yomsebenzi wabasebenzisi be-Snap kudlale indima enkulu ekwabelweni konyaka odlule. Kodwa-ke, kufanelekile ukuthi ukunaka iziphathimandla ezilawulayo ezibhekene nezinkampani ezinkulu zokuxhumana nabantu nazo zidlala isandla.
Uhlelo lokusebenza olunezithameli ezichazwe ngokucacile nangamakhono amancane okuphula imithetho usesimweni esingcono kakhulu ekukhanyiseni kwezinguquko ezingenzeka emhlabeni wonke ngaphandle kwe-Facebook ne-Alphabet, okokuchoboza izinqubomgomo ezithile.
Beka kafushane
I-Snap isilungele ukuqhubeka nokuthola imali enkulu ngokumelene nesizinda sokuthandwa okukhulayo kwamanethiwekhi omphakathi kubhubhane. Lo mkhuba kufanele uqhubeke nokunikela ekukhangeleni kwabasebenzisi nokwandiswa kokuthengisa.
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