Magnit anoronga kuisa chikamu chezvinhu zveMusha uye kugadzirisa, kucherechedza kuti cheni yekutengesa yakambonyorera mafambiro akati wandei ekuratidzira "Magnet Master" kuenda kuRospatent. Kunobva kubudiswa kwebhuku rinoshanda nevatengesi vakasimbisa kuti iyo kambani inotarisira kuvhura zvitoro zvechitotera chimiro chitsva, asi hazvina kutungamira ruzivo.
Sezvo Komersant anonyora, maglmers master logo inosanganisira nyundo chiratidzo uye inogadzirwa mune corporate retail maitiro, ne fananidzo ine mamwe mafometions "" Magnet cosmetics "uye" pharmacy magnet ". Mu "Magnet" yepepanhau racho rakaita kuti vagare vakatarisa kune akasiyana-siyana emusika wekutengesa uye usasabvisa kuyedza nemamota matsva mune ramangwana.
Sekureva kwevanyori vanopindura, iyo Comm Commment Segment ichiri yakabatanidzwa uye mutengesi inogona munguva pfupi kuti ive mutambi mukuru mune iyi niche, senge, semuenzaniso, zvakaitika mumusika uchitengesa mafungire. Vapunhi vebhuku racho vakakurudzira kuti magineti tenzi ane assortment of zvishandiso, zvinoparadza uye zvimwe zvinhu zvehupfumi zvinogona kukura pane imwe nzvimbo ye300-500 mamirimita matatu. m, uye mutengo wekutangisa imwe pfungwa zvinogona kuve munenge 7.8-13 miriyoni rubles.
Uye zvakare, kuvhurwa kwezvitoro zvehunhu hutsva padyo kune mamwe mapoinzi "magnit" inogona kubvumira iyo yekutengesa network kuti uwedzere kugoverwa uye kupa iyo purojekiti yeiyo leeroy merlin uye moschoztorgeta, nyanzvi yakaongororwa nebhuku racho. Mukufunga kwavo, chimiro chitsva chinogona kunge chiri kutarisisa vateereri vakuru ve "Magnit", chirongwa chose chevatengesi vanofanirwa kuve vakakodzera kwaari, asi mhinduro dzekushambadzira dzinogona kudiwa pano, Komersant anonyora.
Iye mutengesi ave achishingairira kuyedza mapurojekiti matsva mumakore achangopfuura, mishumo yebhuku. Muna 2019, chiratidzo chechitoro chakavhurika zvitoro nekutarisa kuchinwiwa "manheru emvura Magnet", muna 2020 - "Mutengo wangu" anozvitutumadza. Pakutanga kwegore rino, kambani yakazivisa chirongwa chekutyaira chechimiro cheKiosks "magnit enda". Pakupera kwa2020, magnit akatonga zvitoro 21,500 muRussia, kusanganisira 14,900 mapoinzi mu "kumba".