Ku wa gatanu, ibisubizo by'imari ngarukamwaka byashyize ahagaragara ibicuruzwa binini byo kugurisha ibicuruzwa bya buri munsi - itsinda rya X5, nyir P Hyaterochka na "tross mails". Isoko ryari ntegereje niba ridasobanutse, byibuze byibuze ibisubizo bikomeye cyane - kandi hariho impamvu.
Itsinda rya X5 ryacuruzaga uwambere muminyururu nini yo kugurisha yatangiye guhinduka mubucuruzi nyamukuru - guhaha "" Pyaterochka ": inyuma muri 2017. Mu gipimo ntabwo cyakozwe ku giciro, ariko kuri tanga umuguzi. Amaduka yogejwe, inzitizi n'imbuto byiyongereye, ibicuruzwa hamwe nigihe gito cyo kubika - amata n'inyama. Mububiko no gutangira guteka imigati kurubuga.
Noneho kwishyurwa nabyo ni urusobe rwa supermarkets "transsars".
X5 Yambere ntabwo yamenye akamaro ko guhinduka kwa digitale, ahubwo yanatangiye. N'umwaka wa icyorezo no kwishinyagurira, isosiyete yegeraga iby'ibisobanuro byose: "Umuhanda" uwize gutanga amategeko ya interineti mu masaha 1-2, naho Pyaterochka atangira gutanga raporo muri enterineti mu masaha 1-2, kandi Pyaterochka atangira gutanga raporo muri Express: "Inzuki" zanze gutangaza interineti mu masaha 1-2, kandi Pyaterochka yatangiye gutanga raporo muri Express: "Umuhanda" uteganya gutanga amategeko ya interineti mu masaha 1-2, kandi Pyaterochka yatangiye gutanga raporo muri Express: "Ihuriro" rimaze gutanga amategeko mu masaha 1-2.
Urufatiro rukomeye rwemerewe X5 vuba bishoboka kugirango uhindure imibereho mishya, kandi ntushake ibisubizo kuri genda - Uburyo bwo kubarwanyi. Nyiri "Pyatoche" yarwaniye ubuyobozi no mu bicuruzwa bicuruza interineti binjiza amafaranga miliyari 22. - Ubu ni ubwiyongere bwimibare 4.5. Umunywanyi wegereye - Sbermarket - yakomereje kuri miliyari zirenga 1. (5.5%), na nimero ya itatu, "wkonos", - kuri miliyari 55. (25%).
Amafaranga yose yinjiza ya X5 yumwaka ushize yageze hafi miriyoni 2. (Hano hanyuma rero muri IFRS 17) - ntibihagije byukuri miliyari ebyiri, ni ukuvuga iminsi ine yo guhaha. Mu rwego rwo gukura kw'ibinjira bitarenze 14.3%, isosiyete nayo yasize inyuma y'abanywanyi. Mubisanzwe, isoko irateganya nkigisubizo cyimari gifatika - Ebbitda, inyungu nyinshi no kunguka ibipimo - nko mumwaka wose, nkibyingenzi mugucuruza IV.
Ariko, ibyavuye mu Kwakira - Ukuboza 2020 byacitse intege nabasesenguzi kandi bitanga impamvu yo gutanga abanywanyi. Inyungu X5 mu gihembwe cya kane cya 202 yongereye inshuro nyinshi miliyari 3,2 z'amafaranga 2.8% kuri miliyari 32.3%, inyungu za Elitino, 6.2% - 6.2% ku mwaka wa 6.1% mbere. Margin nini yagabanutse na gato, nubwo munsi yo hasi yigihe cyashize.
Ati: "Biragoye kuri twe guhindura impinduka zityaye mu maboko rusange ku bisubizo bikomeye ku mezi 9 ya 2020. Isosiyete ubwayo n'ibisubizo bikomeye na" Gebbons "- mu gihembwe cya nyuma kandi Igice cya mbere cyumwaka, "Abasesenguzi" basesengura umurwa mukuru "baribaza.
Umuguzi ushyigikiweKugabanya Margin X5 yasobanuwe no kugabanya margin yubucuruzi kubera ishoramari ryibishaho mu Kwakira-Ugushyingo kugirango ukomeze gukura kwabaguzi b'indahemuka no gukurura abakiriya bashya bongereye amafaranga hamwe no kugurisha Umwaka wumwaka) wuru rubuga.
Iterambere nyamukuru ry'ubucuruzi, rusange n'amafaranga y'ubuyobozi rifitanye isano no kwiyongera kw'ibiciro by'abakozi, gukoresha serivisi zandi mashyaka n'andi mahugurwa. Isosiyete yo gucuruza abakozi bacuruza yishyuye igihembo cyo kuva mu mwaka himbere kandi ishora mu gutangaza gutanga. Kwishura ku bandi bantu bifitanye isano no kwamamaza muri Pyaterochki. Ikiguzi cy'amaduka, mubyukuri, cyagiye ku ngamba zinyongera zijyanye na pindemic, harimo no kubona masike na gants ingirakamaro kubakozi, ndetse n'amasaha yinyongera yububiko bwa buri munsi.
Ahari ubushoboziAbasesenguzi basohoye isomo rikomeye, hamagara kuzamurwa mu ntera "pyateroche" mu marushanwa yo mu Kwakira - Ugushyingo "Amarushanwa y'ibiciro bidafite ishingiro". IHIMO KANDI HAMWE NYAKURI MU RUGO - Abantu, bafunzwe murugo, ntakintu gisigaye cyo guteka no kurya, kurya no guteka no guteka. Nubwo yinjijwe mu nyungu, gukoresha ibiryo byakuze gusa. Byongeye kandi, X5 ubwayo yavuze mbere umugambi wo kugabanya igipimo cya promo mububiko bwabo. Kuri telefone usesengura, aba nyuma basabye ubuyobozi bw'ikigo mu buryo butandukanye ikibazo kimwe: Kuki promoteri yasabwaga mu mpera z'umwaka?
Ubuyobozi bwa X5 bwashubije budashidikanywaho kandi butagabanutse: Mu gihe cy'amezi 9 isosiyete yerekanye ibisubizo bikomeye, nuko mfata icyemezo cyo gushyigikira abaguzi binyuze mu bikorwa byamamaza no kwamamaza, ndetse n'abakozi - kwishyura ibisubizo byatsinze. Rero, isosiyete yashoye mukurazi ku isoko - mu mpera z'umwaka yiyongereyeho hafi 1.5 p., Udafite inshinge, byaba hafi 1%.
Umuyobozi w'imari wa X5 Sveslana Demyashkevich yijeje ko ibiciro nk'ibi by'ishoramari mu mpera z'umwaka - iyo tubisanzwe ari mu mpera z'ikigo gifite ibisubizo bikomeye kandi dufite amahirwe, Dukora ishoramari nk'iryo. "
Niba abasesenguzi bashoboye kumvisha kandi hamwe na we isoko mu buryo bukwiye, reba: Hagati muri Mata, isosiyete itangira ibisubizo by'igihembwe cya 2021. Ariko Demyashkevich yihutiye kwizeza ko ingaruka z'ubukangurambaga y'umwaka ukomeje kugira uruhare kugeza ubu, kandi urwego rwimizabibu muri "Pyaterochki" rwasubiye mu bipimonjirije mu Kuboza.
Nizera ko yunvikana isosiyete. Mu munywanyi nyamukuru, Krasnodar "Magnet", usohoka mu bayobozi beza b'abacururijwe mu Burusiya bageze mu 2019 na bo sibyo. Imbere yabo, bashinzwe kugaruka ubuyobozi - kandi uburangare ubwo aribwo bwose bw'umunywanyi buzaba mu ntoki. Byongeye kandi, impapuro "magnit" zuzuyemo kugabanyirizwa cyane ugereranije nimpapuro za x5, bivuze ko abashoramari bafite amahitamo yo gushyiraho "umugore ukundwa." "Ibisubizo bya" Magnet "mubijyanye no kugurisha no gutuza byerekana inyungu zikurikira ibisubizo bya kimwe cya kane kiratangaje, ariko turabisesengura ibyifuzo byabashoramari." GP Morgan Abasenyiganyega Incamake muri raporo.
Hagati aho, ku wa gatanu, 5.66% by'umunsi wa mbere watakaje ku wa gatanu kugeza ku fura ry'ubucuruzi i Londres Impapuro "Magnit" ku ya 4 Gashyantare, ku munsi wo gutangaza raporo zidahaweho, kwiyongereyeho 1.2%, ku munsi wo gutangaza raporo zagenzuwe, 15 Werurwe, - na 2.3%.
Igitekerezo cy'umwanditsi ntigishobora guhura n'umwanya wa VITAME.