Mogwirizana ndi Mbiri Yabwino Yogwirizanitsa Ndalama ndi Kukhala Ndi Moyo Wakale, Utumiki Wachigawo wa Anthu, Akuluakulu a Anthu a Anthu ndi Amisonkhano, Ayanjano Ogwira Ntchito Zaumoyo, Nthambi-Samara "Yoperekedwa Kuthandiza kwa anthu amderalo, kutumiza zida zopitilira 22,000 zoteteza komanso zakumwa zopitilira 30,000 zomwe sizimakonda kumwa mabungwe azachipatala komanso zachikhalidwe komanso anthu okalamba.
Pamapeto pa 2020, Baltika-Samara adalipira misonkho yoposa 7.64 yopanga malo a Samara, omwe biliyoni 7.4 anali ochezeka pa mowa. Kuchulukitsa kwakukulu kwa zinthu za nthambi kumakhazikitsidwa ku Urals ndi m'dera la Valga. Misika yayikulu kwambiri ya Brewery m'derali idakali Samaara ndi Frelyanti, Ulyan, Yelterinburg, UFAI, komanso Omsk ndi Tymen.
Komanso, malinga ndi ukulu wa Ulimi wa Zapamwamba ndi chakudya cha Samara, nthambiyo itakhalabe ndi gawo la imodzi mwazinthu zogulitsa za APk. Pachikhalidwe kwambiri, kunja kwambiri kwa nyumba ya Balti-fora kunawerengedwa ku Kazakhstan, Kyrgyzstan ndi Tajikistan, omwe amaphatikizidwa m'misika yapamwamba kuti "batiti" yonse.
Kupanga ku Samara kumapereka mwayi kwabwino kwambiri pakupereka zinthu kwa malo ogulitsa m'derali. Phewa lalikulu la Beer of But mu 2020 anali 787 km 787 km Nthambi imagwiritsa ntchito mayendedwe a njanji m'mabuku, kutumiza magareshoni opitilira 2300 pachaka komanso pamodzi ndi nthambi ya kampani ku Novosibirsk ngati mtsogoleri wogwiritsa ntchito mtundu uwu.
Malinga ndi kafukufuku, msika wa derali umawonetsa zochitika zambiri: Wogula amasamala mtengo ndi amakonda zinthu zabwino kwambiri - zabwino. Chidziwitso china ndiye kukula kwa mpikisano mu msika wosamwa m'derali. Monga ku Russia chonse, Baltika amakhalabe mtsogoleri wogulitsa gawo lino m'derali, kufooketsa ena opanga. Chimodzi mwazolinga za Baltic ndikupereka 100% ya kupezeka kwa mowa wosaledzeretsa pazinthu zomwe mowa wa kampaniyo zimagulitsidwa.
Komanso "Baltika" amalipira mwapadera ku zosonkhanitsa ndi kutaya zinyalala, zomwe zimagwirira ntchito kuderali ndi madera asanu ndi limodzi obwezerezedwanso ku Ulyedovsk, madera a Sveddionk. Pa mgwirizano wapabanja, kampaniyo idakonza zonyamula papazi za 870 zonyamula za 870 kuti zisawonongedwe - monga gawo la kuphedwa kwa anthu oyimitsidwa kwaudindo wopangidwa ndi udindo wopanga chimodzimodzi. Ponseponse mu 2020, m'derali adasonkhanitsidwa ndikutumizidwa ku matani 16,000 zinyalala, aluminiyamu, galasi ndi katoni. Podzafika 2022, kampaniyo ikukonzekera kutsimikizira kuti kusonkhanitsa ndi kukonza kwa osachepera 50% ya msika womwe umapangidwa, kuphatikiza 58% chiweto.
Kuphatikiza apo, pambuyo kotala loyamba la 2020, lomwe linawonetsa kukula kwa malonda, Baltika adayamba kumanganso ntchito chifukwa cha mliri: Ogwira ntchito omwe sakugulitsa adamasuliridwa kupita ku Horeca gawo lokhalo. Gawo lachitatu lidachita bwino chifukwa chotentha komanso kufooka kwa chilema chachilimwe, ndipo kampani yachinayi idasinthanso mlengalenga. Makamaka, kumapeto kwa 2020, gawo la Horeca ku Russia limatsika ndi 36%. Komabe, zotsatira za "baltic" yonse yomwe inali ilibe mphamvu ngati imeneyi, monga m'maiko ena, chifukwa cha gawo laling'ono la gawo lomwe limagulitsa. Ngakhale a 2020, Baltika adawonetsa kukula kwa njira zamalonda mwamwambo komanso + 9.8%) ndi ma mouer (+ 41%) komanso kukula kwathunthu ndi 9% poyerekeza ndi 2019.