Gwira monga momwe ziyenera!

Anonim

Zikuwoneka kuti ngati muli mu bizinesi kwa zaka 13 ndipo ngakhale kutsogolera gawo la msika wosindikiza digitale ku likulu la nyumba yosindikiza sikuyenera kubweretsa mavuto ambiri. Koma sikuti zonse ndi zophweka kwambiri: muyenera kuphunzira za nsalu zolimba ndi makina, pezani makasitomala atsopano, mwina, kuti ayambe shopu yanu yosoka. Zomwe muyenera kuganizira zomwe mungachite mu bizinesi iyi?

Gwira monga momwe ziyenera! 22166_1

Kuyamba Kwa Njira: Momwe Tinaonera Niche

Malangizo akuluakulu omwe timakhalapo kuyambira 2006 ndipo adayamba ndi zoonera zazing'ono, zomwe zimasindikizidwa kwambiri ndi kutsatsa kutsatsa ndi zopanga zamagazini zotsatsa m'magazini yonse. Sitinakumane ndi kasitomala - ngakhale mu 2020 tinali ndi madongosolo 5,000 munyengo. Komabe, atawunikira zaka ziwiri zapitazo, makasitomala athu, akufunsidwa ndi zokambirana ndi makasitomala, tidamvetsetsa: pempho losindikizidwa ndi minofu yomwe idawonekera. Pamsika nthawi imeneyo, osewera anali atapita kale, koma wamkulu, niche sanali waukulu.

Masiku ano, gawo losindikiza pazomera za kampaniyo ili pafupifupi 10%. Mu 2020, tinachulukitsa zotupa ndi 30% poyerekeza ndi chaka chathachi, ndipo ndalama zake zidakula ndi 72% - Covide sanaletse, m'malo mwake, adayambitsa madongosolo. Chifukwa msika wa nsalu ndi zovala - makamaka pamsika womwe ukukulira, ndipo ukayikidwamo, umabweza bwino, ngakhale ndizovuta kwambiri. Ngakhale kuti aliyense "wobzalidwa" kunyumba nthawi ya kasupe ndi kufunika kwa zovala zatsopano akuyenera kuwoneka kuti akuyenera kutsika, zomwe zinachitika. Zoletsa zonse zitachotsedwa mu chilimwe, madongosolo adayambanso. Anthu nthawi zonse amakhala ofunikira kuonetsa umunthu wawo, makamaka pambuyo pokakamizidwa, ndipo zovala ndi zida zofunikira kwambiri pankhaniyi. Makasitomala athu owonjezera omwe amagwiritsa ntchito mogwirizana (mwa njira, osati zovala zokha, komanso zojambula zina), zimadziwa bwino. Koma ifenso sitinatero, nthawi yomweyo tinakhazikitsa maski awiri a thonje awiri: poyamba, kenako ndi makampani omanga.

Koma kubwerera pa nthawi yakuyamba kwa bizinesi. Ndalama zotsatirazi zidakhazikitsidwa pang'onopang'ono: 40% ya ogulitsa ogulitsa, 30% pa intaneti ogulitsa nsalu, masitolo oyenda pa intaneti, otsalawo ndi opanga mabungwe okhawo, etc . Kugulitsanso ndikotheka, koma kudzakhala kokwera mtengo kwambiri. Poyamba, tidalemba malamulo komanso zosakwana 20 metres, koma kenako adazindikira kuti sizinali zopindulitsa. Kasitomala wathu wandamale ndi wofiyira kwathunthu, ndikofunikira kwa ife kuchuluka kwa zomwe zimasindikizidwa pamwezi. Ili pansi pake kuti njira zonse zothetsera dongosolo zimapangidwira. Ngakhale, mwakuti, tili okonzeka kukwaniritsa dongosolo lililonse, funsoli lidzakhala lokhalo, kotero kuti 2-3 metter titha kuchita ngati ndi dongosolo lokhazikika, ndipo ndimitamita 5, ngati zili chimodzi, koma adzakhala okwera mtengo kwambiri.

Nsalu ndi nsalu yosindikiza

Kufunika kwa makasitomala ndi osiyana: wina amafunikira nsalu zachilengedwe zokha (thonje, fulakesi), ndipo winawake amangopanga zopanga. Chifukwa chake, zimafotokoza ndi kusankha njira: makina osindikizira pa minyewa yachilengedwe komanso yopanda tanthauzo ndizosiyananso. Ndipo njira yokhayo ndi yosiyana: nsalu zachilengedwe ndizosindikiza mwachindunji, ndipo zopangidwa ndi mitundu yonse ndizochulukirapo. Chotsirizira chimafunikira makina awiri: Choyamba, chojambulacho chimasindikizidwa papepala pamakina amodzi, kenako pepalali), pomwe pali kuponderezana kwa makina osindikizira, Pepala "limapatsa" chojambula chake cha nsalu.

Kusiyana kwa makina osindikizidwa kumakhudzana ndi momwe utoto umalowera mu nsalu. Nkhumba zachilengedwe zimatenga inki yochokera m'madzi, kudzipatula ku Canvas kumathandiza kulowa kwathunthu utoto wa "thupi" wa minofu. Ma synthetics a utoto yemweyo amasamutsidwa kokha ndi kutentha kwambiri.

Gwira monga momwe ziyenera! 22166_2

Pali zimbudzi zambiri posindikiza. Choyamba, ngati "nsalu yanu" siyabwino kwambiri ndipo ili ndi synthetitics 3%, mtundu wosindikiza akhoza kukhala wosiyana kwambiri ndi nsalu yofunikira, chifukwa, iliyonse "iliyonse iyenera kuyesedwa musanatulutsidwe. Chifukwa chake, ndikofunikira kugwira ntchito ndi ogulitsa otsimikiziridwa kuti palibe zodabwitsa. Koma kukhalapo kwa synthetics ku Knititar, mumitengo kapena munzi, sikusokoneza kusindikiza.

Kachiwiri, "kutsukidwa", kapena "kusowa," minofu imatengera kuchuluka kwake. Mwachitsanzo, kuchokera ku canvas (mawonekedwe a nsalu yosoka) matumba ndi zikwama (zodyera), ndipo ngati apeza pang'ono pang'onopang'ono, zotsatira za kapangidwe kake. Chifukwa chake, zinthu zotere zimalamulidwa makamaka kwa otsogolera, kuti agwiritsidwe ntchito kunyumba (tinene, matebuloni) sakwanira. Kuphatikiza apo, nsalu zina zachilengedwe zimakhala ndi mawonekedwe afakitale, zomwe zingalepheretse chotsatira cha intaneti, ndipo kupanikizika kwa utoto kumabweretsa kupatuka.

Chachitatu, simudzapeza thonje loyera kwambiri. Ngakhale kuyera koyera kwambiri kwa iwo kuli ndi panton ina (dzina la mtunduwo mu dongosolo lokhazikitsidwa ndi mitundu). Pa fulakeni ndi thonje, ndikulanda mtundu wonse wa utoto, panja kudzakhala 1-2%, kotero timakonda kugwiritsa ntchito nsalu yanu ngati maziko.

Chachinayi, kusindikiza kwa nsalu zachilengedwe kuyenera kuganizira mtundu wa intaneti (nsalu kapena nthochi), komanso kuchuluka kwa ulusi mzere. Kuchokera ku Knithar, tikusindikiza pa mphindi ziwiri, kulirka, kulowerera, ndipo wofatsa ndi "chipinda chachiwiri", chifukwa cha "mzere wa" pooh "Ndipo zitha kulephera.

Lachisanu, mtundu wotere wa nsalu, ngati matope pachiyanjano, mwachitsanzo, amafunikira zida zabwino kwambiri zopangira, ndipo zimatengera kale za wopanga wopanga. Mwa ogulitsa oyamba, takhala okhazikika m'manja awiri. Mwinanso ankakonda kubwezeretsanso, ndipo minofu yambiri yolimba imapezeka kwa iwo, ndipo kukhazikika uku ndi ulusiwo sikulola kuti utoto ulowe, Chisindikizo chagona mwamwano. Ndizovutanso kusoka zopangira izi: Zogulitsa "zokwawa" ndizolakwika molakwika. Zonsezi tidazindikira njira yoyeserera ndi zolakwika.

Mwambiri, zida zopangidwa ndi malo osalala ndizoyenera kusindikiza kwa digito. Zimatengera kutalika kwa ulusi mu ulusi. Kalasi yapamwamba kwambiri ndi yowonjezera, timagwiritsa ntchito. Zovala zamitundu yotsika (makhadi, kumapeto) kukhala ndi mulu wamphamvu padziko lonse lapansi ndi kwa osayenera. Izi tinazindikiranso njira yaluso.

Mtundu wosindikiza umayesedwa mu pixel (kwa thonje, ndi 360, 540, 720, 780dpi), koma mfundo zowona, gawo lomwe silinapangemo, gawo lomwe silinapange miyezo yake. Nthawi zambiri zimachitika kuti "osati" amabwera papepala, ndipo potumiza nsalu ndizabwino kwambiri. Chifukwa chake, ma benchmark chachikulu ndi chotchinga chamitundu ndi cholembera.

Makina osindikizidwa

Posindikiza pa nsalu zachilengedwe, zomwe tinayambitsa zaka ziwiri zapitazo, tinasankha Mimaki Tx300p-1800. Mtunduwo wadzitsimikizira bwino. Sizimayambitsa mavuto, kusintha kwamutu ndiko chinthu chachikulu kwambiri - chimapangidwa pansi pa chitsimikizo. Kukonza makina kumaphatikizapo kuyeretsa kovomerezeka pambuyo posintha kulikonse ndi mtundu uliwonse wa nsalu. Koposa zonse, mwa njira, "ntchentche" kuchokera kwa wotsatsa. Kamodzi pachaka, galimoto yotereyi imayenera kudutsa ndi katswiri wa kampani.

Pomwe adasankha kuyamba kuyimilira ndi pamiyoyo, funso logula chosindikizira chambiri, makamaka calender (thermopress) tidali kale. Yoyang'ana kwambiri kuchuluka kwa zinthu: kusindikiza bwino, kuthekera kogwira ntchito popanda wothandizira usiku wonse, kuthekera kopanga zinthu zatsopano. Tinaganiza zotengera Epson Realtulor F9400n ndi avareoressescent a Inks, pamene tikuwona kukula kwa pempholi kuti lizisindikizidwa. Kuphatikiza apo, kampaniyo-Prerumle adapereka ndemanga. Printer ikhoza kutsalira yophatikizidwa ndi nthawi yayitali - utoto suwuma mu ndulu (mabowo pamutu, chifukwa kamodzi koloko), chifukwa kamodzi pa 12 koloko. Izi nthawi zambiri zimakhala zosasangalatsa kuposa kuyeretsa kwakukuru pambuyo pokhazikika, komwe kumatha kukhudza mutu. Ku Epson wosindikiza Epson, mosiyana ndi zida za makampani ena, mumakhala "nzika" zokha, ndipo sitinazisankhidwe koyambirira kwa iwo, motero sitiyenera "kuvutitsa" ndi makonzedwe.

Chojambula papepala chimasindikizidwa pa chosindikizira ichi (icho, panjira, chimatenga ndalama kuchokera ku ruble 7,000 pamtunda wa mamita 400). Mtengo wamapepala amasintha pamodzi ndi euro, sitinapangitse zinthu kuti zikhale zabwino, chifukwa chake muyenera kugula makamaka opanga ku Europe.

Gwira monga momwe ziyenera! 22166_3

Chotsatira, mpukutu wa pepala losindikizidwa amasamutsidwa ku Kalender, komwe kuli chisindikizo pa nsalu yoperekera. Tili ndi TinJet Rrtx3-1600PU Model, takhala tikugwira ntchito kwa zaka ziwiri - kuyambira pachiyambi pomwe tidagwiritsidwa ntchito pouma. Galimoto inali yodalirika kwambiri.

Malo ogwirira ntchito onse amagwira 3 osindikiza, wogwira ntchito imodzi ogulitsa ndi osungira. Timasunga nyumba yathu yosungirako: Zachilengedwe - Satin, Percal, Hawk, Lowk, Len, Canvas, Satin, Kulinka; SANDDER - Adverd, Gakwerdine, Taffata, Biflex, "Niagara", chifiron, perspo "," Milano ", ndi zina zopeka.

Chipindacho palimodzi ndi chiwonetsero komanso moto wosungiramo amatenga pafupifupi mamita pafupifupi 100. m. Payokha "miyoyo" studio. Ma Freelancers amagwira nawo ntchito ndi izi: amasintha zithunzi, kupanga mapangidwe a nsalu ndi zinthu zosindikizidwa.

"Zonsezi ziyenera kusoka!"

Pa nsalu zachilengedwe, zomwe zimafuna kuti zonse zili bwino kwambiri, ndipo zopanga zimafunikira kwambiri pazomaliza. Zinapezeka kuti kugwira ntchito ndi maulendo, ndibwino kukwaniritsa ntchito yonse - kuyambira kusindikiza kosoka ndikutumiza kwa kasitomala. Pomwe tidangoyamba kumanga makasitomala, amaganiza zongowonjezera makina owonjezera. Koma zidakhala mwachangu kuti zochuluka zowonjezera sizofunikira pamsika - muyenera zopangidwa ndi zopangidwa. Kuphatikiza apo, tsiku lina, sindinalole kuti kontrakitalayo ichotsetsetseko, ndipo tinaganiza zokhala ndi malo ogulitsira - odalira ntchito zachipani zachitatu zidakhala zosatetezeka. Masiku ano, anthu awiri amagwira ntchito pa msonkhano uno. Tikukayika masks, zovala, ogula, ma piloni, zofunda, ma t-shirts, zikwama, matumba a mphatso, ma shawls.

Gwira monga momwe ziyenera! 22166_4

Kulengeza

Timagwira ntchito ndi makasitomala ku Russia ku Russia komanso malo akale otchuka - kuchokera ku Moscaterinburburg, kuchokera ku Kaliningrad ku Azerbaijad ku Azerbaijad ku Azerbaijan ku AzerAajan, m'mizinda yayikulu kumayiko aku Russia komanso mayiko oyandikana nawo. Timagwirizana ndi makampani onse onyamula, koma wamkulu - "sdeki" ndi "mizere yabizinesi". Bizinesi yamtundu wapamwamba imatengera nyengoyo (ndikofunikira kuti mumve zambiri zomwe madongosolo ambiri amagwera pa Novembala - Disembala), koma palibe kusindikiza pa minofu. Nayi nyengo chaka chonse.

Kodi timapeza bwanji makasitomala? Pakadali "wamtendere", wokonda moyo, titenga nawo mbali m'ziwonetsero zowerengeka: "Zolemba", "zolembedwa za Russia", "inzhmash", "Intcan" ndi ena. Masiku ano, m'nthawi ya pa intaneti, malo ochezera a pa Intaneti amakhala amodzi mwa zida zazikulu zakukutira - chilichonse chomwe muli nacho chokongola komanso chomveka, chimodzi sichikhala chokwanira, ndipo palibe miyezi isanu ndi umodzi kukwezedwa kwake. Tayimiriridwa ku Instagram ndi Facebook, komwe timapezeka ndi Hash Theagam: # Kusindikiza, makina, # pechnakhoplopka ndi ena. Ifenso tikuwapatsa iwo ntchito zathu. Timachititsanso kuti pa intaneti ya pa intaneti ikhale ndi makasitomala okhazikika komanso okhazikika. Ndi 2020 kokha mwa makasitomala 50 okhazikika 5 adabwera kwa ife kuchokera ku malo ochezera a pa Intaneti.

Chief Council

Kutsegula bizinesi yosindikiza pa nsalu, ndikwabwino, kuti, kukhala ndi luso la bizinesi. Ngati palibe chokumana nacho, sichoyenera kuwopsa. Ndipo ngati pali, muyenera kuyamba ndi omvera - ndikofunikira kukumbukira kuti ku Moscow ndi zigawo zomwe zidzakhale zosiyana. Ndipo ngakhale zida zapamwamba ndizabwino kwambiri, sikofunikira kuti musankhe, koma ndi kumvetsetsa komwe mukukugwirira ntchito. Kuthamanga kasitomala sikophweka, akuwoneka kuti ali osakhumudwitsidwa, ndikofunikira kumvetsetsa momwe angawapeze ndi momwe angawakwaniritsire. Kuchokera pa izi zimatengera njira yokweza, ndi gawo liti lomwe mudzagwira ntchito. Njira imodzi (mafomu, kubwereketsa malo obwereketsa sikokwanira. Tiyenera kukhala nazo kale njira zotsatsa, kumvetsetsa ukadaulo wazolowerera ndikuganiza za kukhalitsa kwa mtengo - musazengereze anthu ambiri: Makampani ambiri omwe ali pamsika ndi ma ruble miliyoni 1 miliyoni pa mwezi. Gawo lotsatiralo ndilopanga kale kapangidwe kake, komwe chiwerengero cha zida chimakula nthawi yomweyo. Makina osindikizira ndi mitundu iwiri yokha yokha yokha, popanda pafupifupi: kugwira ntchito pang'ono (kumasiyana mitundu ndi mulifupi - 1.6 m, ma 2,2 m) mafakitale ogulitsa mafakitale. Chifukwa chake, kampani yocheperako kwambiri ikhoza kuchitika, sikuti, mwiniwakeyo ali wokonzeka kuphatikiza malonda, a utumbo ndi kuyeretsa pamaso pake.

Eya, ndikofunikira kuganiza pamwamba pa mutu. Zake - "chitumbuwa" - tidasankha kwenikweni chifukwa sizomwe sizili bwino, koma zimayambitsa mayanjano abwino, chisangalalo komanso ma pie? " Nthawi yomweyo idapangitsa kuti tiziona bwino nthawi zonse, dzina lotere limakumbukiridwa. Kenako mbiri yokhudza ntchito yomwe inawonjezeredwa: Lero ku Moscow ndife kampani yotsogolera mu mwayi wosindikiza.

Werengani zambiri