AliExpress Russia idayambitsa ndalama zothandizira ogulitsa Russia, adanenedwa mu makina osindikizira kampaniyo. Malinga ndi kugwiritsa ntchito, pafupifupi 60,000 malonda ochokera kumadera akumaloko amagulitsidwa pamavuto omwe amabweretsa ndalama zogulitsa. Nthawi zambiri, kuchotsera sikudzakhala kopitilira ma ruble 2,000 - nsanjayi ilipira pachilichonse, lipotilo likuti.
Malinga ndi zoneneratu, AliExpress Russia, paulendo wathunthu, izi zimapangitsa kuwonjezeka kwakukulu komwe kumadongosolo masitolo a komweko. Kuthandizira kuchotsera kwa ogulitsa mabizinesi a Russia a mabizinesi ang'onoang'ono komanso apakatikati, mapulani ogulitsa mapulani ogwiritsa ntchito ma ruble pafupifupi 1.5 biliyoni.
Tsitsi la AliExpress limapezeka m'masitolo 5,000 ku Russia papulatifomu, "amatero. Amanenedwa kuti dongosololi lidzasankha zinthu zomwe zidzachitike pamabona ena. Choyamba, kuchotsera udzafalikira pa ogulitsa omwe "amagwirizana kwambiri ndi kutulutsidwa kwa kampaniyo"
Malinga ndi mkulu wamkulu wa AliExpress, Russia Dmitry Sergeyev, kampaniyo adaganiza zogulitsa malonda amderalo, chifukwa "msika wa e-commerce umakonzedwa kuti agwirizane ndi phindu la malonda."
"Msika umapanga bizinesi yaying'ono kuchepetsa mitengo kapena kusiya tsambalo. Kumbali imodzi, mtengo wotsika kumakopa ogula. Kumbali inayi, zimachepetsa phindu la bizinesi yaying'ono ndipo imalepheretsa kuti gawo la malonda am'deralo tsopano la maakaunti pafupifupi 25% ya AliExpress Russia. M'tsogolomu, kampaniyo ikufuna kuwonjezera malonda "chifukwa chakukula kwamphamvu kwa kuchuluka kwa madongosolo ndi kutembenuza kwa ogulitsa a Russia."
Malinga ndi kafukufuku yemwe adafufuza kuti aletse akatswiri, ndalama zothandizira ndalama zimatha kukopa makasitomala ndikuwonjezera malonda pa dzanja limodzi, ndipo mbali inayo, imatha kupanga zovuta zina ndi ogulitsa okha. Omwe amalumbira adati ngati kampani inayake iyimiridwe pamachira angapo nthawi imodzi, imatha kukakamizidwa kuchepetsa mtengo pazinthu zina kuti muchepetse mitengo yamtengo wapatali.